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Lavender is an AI-powered sales email assistant and coaching platform designed to help sales teams draft and optimize outbound prospecting messages. The tool integrates directly into web browsers and email clients to guide representatives during email composition. The platform evaluates drafts in real time using an email scoring algorithm that assesses readability, length, tone, and response probability. It also features an AI sales agent that generates personalized email drafts, profile enrichment based on professional networks, and bi-directional CRM integrations. The software is designed for sales development representatives, account executives, and revenue teams seeking to improve reply rates. Its pricing model operates on per-user subscription plans with a free tier available for individual use.