Drift

Drift (a Salesloft company) is an enterprise conversational marketing and sales acceleration platform powered by artificial intelligence. The system is engineered to engage website visitors in real time, qualify prospective buyers, and shorten B2B sales cycles through automated, personalized conversational experiences. The software deploys AI-powered chatbots capable of answering complex product questions, identifying purchasing intent, and routing qualified leads to schedule sales meetings automatically. The platform integrates seamlessly with major CRM and marketing automation platforms including Salesforce, HubSpot, and Marketo, while delivering account-based marketing (ABM) routing and visitor intelligence. The application is built for B2B enterprises, revenue operations teams, marketing departments, and corporate sales representatives. The pricing model relies on annual enterprise contracts with customized quotes based on website traffic volume and required platform capabilities.